Insert Your Company Letterhead Here

Date Here

Client’s Name
Company Address Here

Dear {Client_Name}:

As a valued client, I’m writing to let you know about a new service we now offer:

It’s called {service_name} and I couldn’t be more excited to bring it to local {City}-area {businesses/residents/families}.

If you’re like most of my clients, you probably want {key_benefit} but you didn’t think (a.) it was realistic, or (b.) that you could afford it.

Maybe you’ve tried {similar_services like A, B, or C} with disappointing results.

Well, I’m excited to report that with our new {service_name}, you can finally achieve {key benefit} – plus {benefits 2, 3, & 4}.

And – you can have it all for a *very* reasonable investment.

Because until {deadline_date}, I’ve giving all my current {Company_Name} clients the opportunity to try it for a ##% discount off… with a potential savings of up to {$$$} depending on which package you choose.

There is one condition, though:

Since we are only offering this discount to a few select clients, I would ask that you be DISCREET while at my office. Please don’t rush to tell others about this special deal as I can only afford to make it available to my existing clientele at this time.

So if you’ve ever wanted {key_benefit}, now is the time to act.

Please call my office at {phone_number} and schedule an appointment with {your assistant’s name}. Or if you have any other questions, {assistant’s name} will be happy to answer them for you.

Thank you for being such a loyal client. I look forward to seeing you again soon.

Sincerely,

{Your name}

P.S. If you’d like additional information on this new {service}, please call our office for a free {information kit} describing all the facts you need to know.