Date Here.
Client Name Here
Client Address Here
Dear {Client_Name},
I’m writing to tell you something very important. And this is…
Thank you for favoring us with your purchase of {product/service} from our company.
I was trying to think how to show my appreciation in a way that’s a little more tangible than just saying "thanks" so here’s what I’ve come up with:
Since you didn’t get the {add-on service/extended warranty/accessory, etc.} with your {product/service} I wanted to offer it to you at a special discounted price.
You know, I get comments all the time from customers who added this {add-on service/extended warranty/accessory, etc.} and are completely thrilled with how much {more security, enhanced performance, better results, etc.} they’ve been able to achieve.
Just like this customer:
{"Testimonial Comment Here" - Testimonial Name}
Normally this {add-on service/extended warranty/accessory, etc.} sells for {$} but as a special "thank you" gift you can have it for {%%} discount – just {$$}.
But, there is one catch. I can’t keep this offer open forever.
It’s only good until {date}.
So, please don’t delay. If you were considering adding a {add-on service/extended warranty/accessory, etc.} now is your best time to get started.
Just call my office at {phone #} and let them know you’re taking advantage of the special "thank you" offer, we’ll handle it from there.
Once again, thank you for your recent purchase!
I look forward to serving you again in the future.
Sincerely,
{Your Name}