Date Here
Client Name
Client Address
Dear {Business_Owner}:
If you're interested in {benefit 1}, {benefit 2} and {benefit 3} then please pay careful attention to this letter:
I'm contacting a few specially selected business owners like yourself for a limited time offer that will help your company {increase sales/profits/customers}.
What do I have in mind?
A revolutionary {technique/plan/product} that has the potential to change the way you do business in the 21st century. This new {technique/plan/product} has been arefully crafted to meet the needs of professionals in your field.
But don't take my word for it -- here are just a few comments we've already received:
{testimonial}
{testimonial}
{testimonial}
With comments like these, it's easy to see why I'm so excited to share with you this revolutionary {technique/plan/product}.
But there's one more thing:
Just for requesting {additional information/consultation/brochure} I'll send you a {product with a high-perceived value} absolutely free!
Even if you decide you're not interested in increasing your company's {sales/revenue/customers} the {free product} is yours to keep.
So to learn more about this limited time offer and to claim your {free product}, contact me at {phone #}. You'll be glad you did!
Sincerely,
{Your Name}
{Your Title}
P.S. Don't forget... Just for {taking a look/requesting free information/free consultation} I'll send you a free {gift with high perceived value}. It's my way of saying "thank you".