Dear {First Name},

As you can see I've attached a Million Dollar Bill to the top of this letter. Why have I done this? Actually there are two reasons...

  1. What I have to tell you is extremely important and I wanted to be sure to get your attention.
  2. Since I can help you save thousands of dollars on your mortgage I thought this Million Dollar Bill was an especially appropriate eye-catcher.

My name is {Your Name}, and my FREE Mortgage Needs Assessment has helped many of my clients save a significant amount of money on closing costs, pay off their mortgages faster, and save on other related financial expenses.

Here's what a few of my customers have to say:

{"Testimonial"}
{Name, City, State}

{"Testimonial"}
{Name, City, State}

{"Testimonial"}
{Name, City, State}

Give me just 20 minutes of your time, and I will show you how to achieve similar or even better results!

My Personal Guarantee...

If I can't show you how to save at least {$10,000} on your mortgage AND help save you time and money on your closing costs and other related financial expenses, I will pay you or your favorite charity $50 no questions asked.

Call {phone #} anytime between the hours of 8am - 6pm Monday through Friday to schedule your FREE Mortgage Needs Analysis, or use the return reply card that's enclosed.

Call or send in your reply card now!

Sincerely,

{Your Name}

PS: Schedule your FREE Analysis by {date 2 weeks ahead} and you will receive a FREE report called, "Ten Biggest Mistakes People Make On Their Mortgage Plan and How To Avoid A $10,000 Mistake!"