Your Company Letterhead Here.

Date Here

Lead’s Name
Lead’s Mailing Address Here

Dear {Customer},

I just wanted to personally thank you for your recent purchase. I’m sure you’ll be very pleased with your new {item purchased} for many years to come.

Because this is your {first} purchase from us, I wanted to do something special to show my appreciation. Here’s what I had in mind:

For the next 30 days if you need any {supplies or related items that go with original purchase}, I’ll give you 1 box of {supplies} or 1 pack of {paper} for FREE for every 3 you buy.

That means you buy 3 you get 1 Free!

{Name of supply} come {500} per box for only {$xxx} and {paper} for the machine is only {$xxx} per pack of {100 sheets}. What’s more, you’ll even get Net 30 Days credit to pay.

One more thing, there’s no limit on how many supplies you buy during the next 30 days.

The reason I’m making this offer is to hopefully get your office into the habit of ordering your {equipment type} supplies from us. I know that once you experience our quick delivery and quality supplies -- there’s a 90% chance you’ll order from us over and over again, like many of our other regular customers.

Simply put, I want your business and I’m willing to invest back in you to earn it.

Just give me a call, toll-free at {1-800-xxx-xxxx} to order your {equipment type} supplies today, before this special buy 3 get 1 free opportunity expires.

Sincerely,

{Your Name}

P.S. How does $200.00 (or more) in free {item} supplies sound to you? If you can think of a colleague who might be interested in saving thousands on a new {unit they just bought} and getting a great deal like you did -- then just write down their names and telephone numbers on your letterhead and fax it to me at xxx-xxx-xxxx, anytime.

And for each of your referrals that buys, I’ll send you $200.00 in free {equipment} supplies.