InstantSalesLetters 2.0

Webcopy Templates

Below you'll find a series of copy templates designed for broad range of business websites - from online retailers to local service providers.

Click "View Homepage Template" to see a preview of that particular copy pack. If it applies to your business, or you'd like to read the full copy pack, click "Download The Full Copy Pack."

#1 – One Of A Kind Product

One Of A Kind Product

For businesses selling artwork, crafts, or unique handmade items.

  • Suitable For These Businesses
  • View Homepage Template
  • Download The Full Copy Pack

#2 – Health Products

Health Products

For businesses selling non-prescription remedies for common conditions such as memory loss, insomnia, jet lag, acid reflux, migraines, aging, anxiety, and so on.  (Note: If your health remedy is offered via an information product like a book, report, or how-to video, then you should also refer to the “Information Product” copy template.)

  • Suitable For These Businesses
  • View Homepage Template
  • Download The Full Copy Pack

#3 – Fitness Product

Fitness Product

For businesses selling products designed to help people achieve fitness goals – like losing weight, gaining muscle, improving cardiovascular performance, increasing endurance, and so on. It’s assumed that your “solution” is delivered as an information product – books, online videos, membership sites, DVDs, etc.  If you’re selling a fitness-related natural supplement, we recommend you use the “Health Product” template. If you’re selling gym equipment, devices, or other physical products, we suggest using the “Online Retail Store” template.

  • Suitable For These Businesses
  • View Homepage Template
  • Download The Full Copy Pack

#4 – Business Opportunity

Business Opportunity

For businesses selling a training system (book, DVD, online videos, etc.) for people who wish to start a business or make more money.

  • Suitable For These Businesses
  • View Homepage Template
  • Download The Full Copy Pack

#5 – MLM Recruiting

MLM Recruiting

For multi-level marketers seeking to increase their downline.

  • Suitable For These Businesses
  • View Homepage Template
  • Download The Full Copy Pack

#6 – Self-Help Product

Self-Help Product

For businesses selling “self-help” programs in the form of eBooks, DVDs, audio programs, online videos, etc.  Information provided by the product should be geared towards helping people overcome a personal challenge or problem, improve their self-image or self-esteem, or increase their mental and/or spiritual well-being.

  • Suitable For These Businesses
  • View Homepage Template
  • Download The Full Copy Pack

#7 – Software

Software

Intended for businesses that sell software products.

  • Suitable For These Businesses
  • View Homepage Template
  • Download The Full Copy Pack

#8 – Information Product

Information Product

For businesses selling information products that teach people how to overcome problems.

  • Suitable For These Businesses
  • View Homepage Template
  • Download The Full Copy Pack

#9 – Coach

Coach

For people offering coaching or training services.

  • Suitable For These Businesses
  • View Homepage Template
  • Download The Full Copy Pack

#10 – Consultant

Consultant

For those who sell consulting services to businesses.

  • Suitable For These Businesses
  • View Homepage Template
  • Download The Full Copy Pack

#11 – Marketing Services

Marketing Services

For those who sell marketing services to businesses, such as web design, copywriting, SEO, and so on.

  • Suitable For These Businesses
  • View Homepage Template
  • Download The Full Copy Pack

#12 – Seminars

Seminars

For businesses selling seats at educational seminars and training events.

  • Suitable For These Businesses
  • View Homepage Template
  • Download The Full Copy Pack

#13 – Subscriptions

Subscriptions

For businesses selling subscriptions to any information product (newsletter, magazine, etc.), offered online OR offline, for a monthly or annual fee.

  • Suitable For These Businesses
  • View Homepage Template
  • Download The Full Copy Pack

#14 – Membership

Membership

For businesses who sell memberships to private, online communities and membership websites.  If this describes your business, you may also wish to review the ‘Subscription Product’ template – as some of this copy may apply to your business, too.

  • Suitable For These Businesses
  • View Homepage Template
  • Download The Full Copy Pack

#15 – Local Retail Store

Local Retail Store

For local retail stores seeking to create an online presence.

  • Suitable For These Businesses
  • View Homepage Template
  • Download The Full Copy Pack

#16 – Online Retail Store

Online Retail Store

For websites selling a wide range of products that fall into a tightly related category (i.e. dog toys, puzzles, gift baskets, etc.).

  • Suitable For These Businesses
  • View Homepage Template
  • Download The Full Copy Pack

#17 – Local Service –B2C

Local Service –B2C

For local service-based businesses targeting consumers (wedding planner, fitness trainer, real estate agent, etc.); written to attract leads.

  • Suitable For These Businesses
  • View Homepage Template
  • Download The Full Copy Pack

#18 – Local Service – B2B

Local Service – B2B

For local services targeting businesses – written to attract leads.

  • Suitable For These Businesses
  • View Homepage Template
  • Download The Full Copy Pack

#19 – Restaurant

Restaurant

For local restaurants.

  • Suitable For These Businesses
  • View Homepage Template
  • Download The Full Copy Pack

What's Included In Each Copy Pack?

Each “Copy Pack” includes:

  • Ad copy for your homepage, in both HTML & Word
  • Order page copy, in both HTML & Word
  • Guarantee page copy, in both HTML & Word
  • A series of Alternative Headlines (in Word)
  • Sample opt-in offers (in Word)

As well, you'll get:

  • A full website navigation plan
  • Detailed instructions for customizing your copy

For a few business models, you'll see that the “order page” in the Copy Pack has been replaced with a “lead generation” form. Or, there is no guarantee copy included because it's not applicable to that particular offer structure or business model.

How Do I Customize The Copy For My Website?

Instructions for customizing the copy have been included in a PDF within each copy pack.

Don't hesitate to make adjustments, adding and deleting text and images as necessary to customize the copy to suit your particular business. The template is intended to provide inspiration and guidance – it's not rigid and you can change it as you see fit.

If you're not HTML savvy, you may wish to edit the file in the Word document provided, and then hire a professional web designer to upload the copy to your website.

We recommend KillerCovers.com for your design needs.

Alternatively, if you're comfortable dealing with basic HTML files, you can use a WYSIWYG HTML editor to edit the text and upload the page or add the code to the appropriate location on your website.

You'll see that each of the HTML pages are fluid, designed to suit the page width of your existing site template. As well, the HTML templates use transparent PNGs, which simply means they will work with any color background.